Nikos Varvadoukas is the VP of Brand, Omnichannel & Supply Chain at the Public Group, also serving as a Non-Executive Board Member and investor in dynamic startups (Convert Group, Findbar, SLEED, Box Now, Douleutaras, Simpler etc.). He has extensive experience as an executive and advisor in the fields of Omnichannel Commerce, Customer Experience & Supply Chain (GERMANOS, Cosmos Sport, DIAGEO, Philip Morris/IQOS, My Market). He graduated from the Department of Operational Research and Marketing at the Athens University of Economics and Business, holds an MBA majoring in finance from the University of Piraeus, and has completed an executive course in Business Model Innovation at Imperial College.